E-commerce

E-Commerce & D2C Services

In the fast-paced world of e-commerce and direct-to-consumer brands, speed, accuracy, and customer experience define success. Genex Logistics delivers agile, scalable, and technology-driven fulfillment solutions designed specifically for online retailers, marketplace sellers, and D2C brands across India.

From order received to order delivered—we make every click count.

Industry Overview

E-commerce and D2C have transformed retail—allowing brands to sell directly to consumers without middlemen, build stronger customer relationships, and respond quickly to market trends. But with this opportunity comes the challenge of managing high-volume orders, nationwide delivery, seamless returns, and ever-rising customer expectations.

At Genex Logistics, we understand the unique demands of online retail. Our integrated fulfillment solutions, multi-courier aggregation, and technology-enabled operations help e-commerce businesses and D2C brands scale efficiently while delivering exceptional customer experiences.

Whether you’re selling on marketplaces, your own website, or through social commerce—Genex provides the logistics backbone your online business needs to thrive.

Who We Serve

By Business Type: D2C Brands, E-commerce Startups, Marketplace Sellers (Amazon, Flipkart, Myntra, Ajio), Omnichannel Retailers, Social Commerce Sellers, Subscription Box Companies, Online-First Brands, and Traditional Brands Expanding Online.

By Product Category: Fashion & Apparel, Beauty & Personal Care, Health & Wellness, Electronics & Gadgets, Home & Living, Food & Beverages, Pet Products, Baby & Kids Products, Sports & Fitness, and Gifting & Specialty Items.

Our Services

Fulfillment & Warehousing

E-commerce demands warehousing that can handle rapid inventory turnover, diverse SKUs, and peak-season surges. Our fulfillment centers are optimized for speed, accuracy, and scalability.

• Pan-India fulfillment center network across 28 states
• Strategic locations for faster delivery and reduced shipping costs
• Dedicated and shared warehousing options
• Clean, organized storage with bin and rack systems
• Climate-controlled zones for sensitive products
• 24/7 CCTV surveillance and security
• Real-time inventory visibility through WMS
• Scalable capacity for festive seasons and flash sales
• Same-day receiving and put-away
• Multi-client and single-client facility options

Order Management & Processing

In e-commerce, every minute counts. Our order management systems capture, process, and dispatch orders quickly—ensuring customers receive their purchases on time.

• Real-time order capture from all sales channels
• Multi-channel order consolidation
• Automated order validation and processing
• Intelligent order allocation and routing
• Priority handling for express orders
• Order batching for fulfillment efficiency
• Real-time order status updates
• Exception handling and resolution
• Integration with your OMS and ERP systems

Pick, Pack & Dispatch

Order accuracy is critical in e-commerce—wrong items or damaged products lead to returns and negative reviews. Our pick-pack operations are designed for precision and speed.

• Barcode-verified picking for accuracy
• Zone picking and batch picking for efficiency
• Quality checks before packing
• Protective packaging for fragile items
• Branded and custom packaging options
• Invoice and packing slip insertion
• Gift wrapping and personalized messages
• Same-day dispatch for early orders
• Dispatch cutoff management
• Real-time dispatch confirmation

Multi-Channel Integration

Selling on multiple channels requires unified logistics operations. Our platform integrates with all major e-commerce platforms and marketplaces for seamless order flow.

• Shopify, WooCommerce, and Magento integration
• Amazon, Flipkart, Myntra, Ajio, and Meesho connectivity
• Nykaa, Tata CLiQ, and other marketplace APIs
• Social commerce platform integration
• Custom website and app integration
• Real-time inventory sync across channels
• Centralized order dashboard
• Automated stock updates to prevent overselling
• Multi-warehouse inventory allocation

Last-Mile Delivery

Last-mile delivery is where customer experience is won or lost. Our multi-courier aggregation platform ensures fast, cost-effective delivery across India.

• Access to 50+ courier and delivery partners
• Intelligent courier selection based on cost, speed, and serviceability
• Same-day and next-day delivery options
• Standard and express shipping choices
• Pan-India coverage including tier-2, tier-3, and rural areas
• Real-time shipment tracking
• Automated customer notifications (SMS, email, WhatsApp)
• Delivery slot preferences and scheduling
• Cash on Delivery (COD) handling and remittance
• Proof of delivery with photos and e-signatures

Returns Management & Reverse Logistics

Returns are inevitable in e-commerce—but efficient returns management can protect margins and maintain customer loyalty. Our reverse logistics ensures quick processing and maximum recovery.

• Easy return initiation and tracking
• Reverse pickup from customer locations
• Quality inspection and grading of returns
• Refurbishment and repackaging for resale
• Quick inventory restocking
• Defective product segregation
• Return-to-vendor (RTV) processing
• Exchange order fulfillment
• Refund processing coordination
• Return analytics and trend insights

Inventory Management

Managing e-commerce inventory across multiple channels requires precision. Our inventory management systems provide real-time visibility and smart stock control.

• Real-time stock tracking across all locations
• SKU-level inventory visibility
• Batch and expiry date management
• FIFO/FEFO stock rotation
• Low stock alerts and reorder notifications
• Cycle counts and inventory audits
• Dead stock identification
• Inventory forecasting support
• Multi-location inventory allocation
• Channel-wise stock reservation

COD Management

Cash on Delivery remains popular in India. Our COD management ensures secure cash collection, reconciliation, and timely remittance.

• COD order processing and dispatch
• Secure cash collection by delivery partners
• Daily COD reconciliation
• Fast remittance cycles
• COD-to-prepaid conversion support
• Fraud detection and prevention
• RTO reduction strategies for COD orders
• Detailed COD reporting and analytics

Subscription Box Fulfillment

Subscription-based businesses require reliable, recurring fulfillment. Our subscription box services ensure every box reaches customers on schedule.

• Subscription order management
• Recurring fulfillment scheduling
• Custom box assembly and kitting
• Personalization and customization support
• Consistent packaging and presentation
• Flexible subscription cycle handling
• Subscriber data management
• Pause, skip, and cancellation processing

Technology & Integration

Our technology platform connects your entire e-commerce operation—from order capture to delivery confirmation—with real-time visibility and automation.

• API integration with all major platforms
• Warehouse Management System (WMS)
• Order Management System (OMS)
• Courier aggregation and selection engine
• Real-time dashboards and reporting
• Custom analytics and business intelligence
• Mobile apps for operations and tracking
• Webhook and event-based notifications
• Bulk order processing capabilities

E-Commerce Segments We Serve

• Fashion & Apparel – Clothing, footwear, and accessories with garment-specific handling and returns expertise
• Beauty & Personal Care – Cosmetics, skincare, and grooming products with careful handling for fragile items
• Health & Wellness – Supplements, fitness products, and wellness items with expiry management
• Electronics & Gadgets – Phones, accessories, and tech products with secure handling and serial tracking
• Home & Living – Décor, furnishings, and homeware with damage-free packaging
• Food & Beverages – Packaged foods, beverages, and gourmet items with freshness management
• Baby & Kids – Apparel, toys, and baby care products with quality assurance
• Sports & Fitness – Equipment, apparel, and accessories with proper storage and handling

Why Choose Genex Logistics

• Speed & Accuracy – Same-day dispatch and barcode-verified fulfillment for order accuracy
• Scalable Operations – Flexible capacity to handle 100 or 100,000 orders per day
• Multi-Courier Access – 50+ delivery partners for optimal cost and coverage
• Technology-First – Seamless integration with all major e-commerce platforms
• Pan-India Reach – Delivery coverage across 28 states including remote areas
• Returns Expertise – Streamlined reverse logistics to minimize revenue loss
• COD Excellence – Secure handling and fast remittance cycles
• Peak Season Ready – Proven capability to handle festive and sale-season surges
• Real-Time Visibility – Track orders, inventory, and shipments in real time
• Dedicated Support – Account managers focused on your growth

Our E-Commerce Fulfillment Process

How We Power Your Online Business

• Step 1: Integration We connect with your e-commerce platforms, marketplaces, and systems for seamless order flow.
• Step 2: Inventory Receiving Your products are received, inspected, labeled, and stored in our fulfillment centers.
• Step 3: Order Processing Orders are captured in real time, validated, and queued for fulfillment.
• Step 4: Pick, Pack & Dispatch Products are picked accurately, packed securely, and dispatched to the optimal courier.
• Step 5: Delivery & Tracking Customers receive real-time updates as their orders move toward delivery.
• Step 6: Returns Processing Returns are picked up, inspected, and processed for restocking or disposal.

Partner with Genex Logistics for fast, reliable, and scalable fulfillment solutions that help your online business grow.